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Marketing & Advertising

  The Property Panorama Virtual Tour Solution will not only empower your Agents with the ability to create captivating virtual presentations of their listings, it will help to market and advertise their virtual tours for them as well.

  Our lead capture tools and referral network are rated amongst the best. Our integrated hit counters and ROI trackers provide detailed statistics in real time, giving your Agents more insight into what most interests their potential clients. Our extensive network of linking partners provides your Agents the opportunity to guarantee maximum exposure and visibility for each of their listings. Each of these features can be set to fully automatic which will cause them to run instantaneously upon the creation of each tour. This not only assures 100% participation but also saves time allowing your Agents to do what they do best...close deals!!

 
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Lead Capture Tools    
Property Panorama empowers each of your Agents with the most state-of-the-art lead capture tools available anywhere are second-to-none. There is no additional cost of this service, it is included with your membership.* (see D-1)  
 
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Agent Referral Network  
  Watch sales skyrocket when your Agent joins our local referral network. (see D-2)  
     
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ROI Tracking  
 

One of the many new features recently unleashed to our clients, ROI tracking allows both you and your Agents to evaluate the return gained from not only monetary investments but from their investment of time as well. (see D-3)

 
     
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Free Membership in our Marketing Partners Network  
 

We'll not only help your Agents to easily create, manage, market, and manage virtual tours, we'll provide all the tools necessary to advertise their online tour listings as well. (see D-4)

 

 

 

 

D-1 - Upon implementation the Agent should be prepared to begin replying to numerous leads. Managing captured leads is a 'no-brainer', as your Agent will be alerted of new leads immediately upon signing into their Property Panorama Control Panel. Here's how it works:

* Agent activates their Property Panorama account

* Agent creates Virtual Tours

* Local Home Seeker enters information about the type of property they want

* Property Panorama captures this information, forwards it to Agent's Control Panel & notifies Agent

* Agent promptly follows up on lead within timeframe specified by you, if not you are notified

* Homebuyer is so pleased with prompt reply that all their friends and family insist on using your company for all Real Estate related matters, sales explode and you can finally buy that vacation home in the Hamptons.

D - 2

We have worked hand-in-hand with Agents nationwide to create a lead capture system that is highly effective, yet non-intrusive. There is no fee to join the network which allows all agents, regardless of whether or not they use our services, to send business your way and viceversa. With a huge community of Agents assisting working with your Agents, you can't lose. Here's how it works:

* You make the Property Panorama Virtual Tour Solution available to your team and enroll them in our referral network

* They invite every Agent they know to join the network for free with the simple click of a button

* Each time a new tour is created by one of your Agents, an e-mail containing the tour and the listing information is sent to every member of the network within 50 miles.

* Sales explode and your biggest problem becomes which color of Corvette to choose

D - 3

With our new ROI Tracking system, you'll see how many potential buyers looked at your Agents tours on a per-tour, per-agent, and company-wide basis. Additionally you will see the following information:

* The exact time that each potential buyer viewed any of your Agents tours

* Whether or not each visitor is a 'first-time visitor' or a 'repeat-visitor' - this helps greatly in determining both the popularity of each tour individually and is also a great way to determine how many hot buyers are viewing a listing.

* Exactly where online each potential buyer came from - which allows you to evaluate the effectiveness and value of 'paid' online advertising campaigns (such as Realtor.com)

" The exact geographic location of each potential buyer that views any of your Agents tours - allowing you to track the successfulness of any local print advertisements in which you promote your Agents tours, or even your own company website. Also assists you in making an educated guess as to how qualified each visitor is, based on their proximity to your area.

* Where the potential buyer exited each tour from and how quickly - allowing you to adjust the layout, look, style or composition of the tours created to achieve maximum effectiveness.

D - 4

Following is a selection of some of the more popular ways in which each listing can be advertised when you choose the Property Panorama Virtual Tour Solution for your Team:

* S.E. Submission

* Paid inclusion sites (realtor, loopnet?paid?, homes.com, other listing paids, etc.

* Your local MLS

* Your Company Website

* The agents personal site

* Countless additional sites within the Property Panorama Marketing Partners Network

 

* We do not share your Leads or Leads generated by your Virtual Tours with anyone except you. They will never be sold to any person, company, entity, etc., and your information remains private and secure.
For more information see our Privacy Policy.

 
 
 
 
 
Last updated on: January 24, 2007
 
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